Cookie Policy

Last updated: 27 June 2026

This Cookie Policy explains how AF Clinic London (Clinic, we, us, and our) uses cookies and similar technologies to recognise you when you visit our website at https://afcliniclondon.com (the Website). It explains what these technologies are, why we use them, and your rights to control our use of them.

As a specialist private clinic, we keep cookie use to a minimum and only use third-party tools that are necessary to run the Website, the booking system, and live chat support, plus basic analytics to understand how the site is used.

In some cases the information collected by cookies may constitute personal information, or become personal information if combined with other information.

What are cookies?

Cookies are small data files placed on your computer or device when you visit a website. They are used to make websites work, to work more efficiently, and to provide reporting information.

Cookies set by the website owner (in this case, AF Clinic London) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality on the Website (e.g. appointment booking, live chat, analytics). The parties that set these cookies can recognise your device both on our Website and on other websites.

Why do we use cookies?

We use first- and third-party cookies for a small number of specific reasons:

  • Essential cookies — required for the Website and our online booking system to function (e.g. completing an appointment booking, maintaining your live chat session).
  • Analytics cookies — help us understand how visitors use the Website, so we can improve it.

We do not use cookies for advertising or to build marketing profiles of visitors.

How can I control cookies?

You have the right to decide whether to accept or reject non-essential cookies. When you first visit the Website, you will be shown a cookie banner allowing you to accept or reject analytics cookies. Essential cookies cannot be rejected, as the booking system and live chat cannot function without them.

You can also set or amend your web browser controls to accept or refuse cookies at any time — see "How can I control cookies on my browser?" below. If you choose to block essential cookies, parts of the Website, such as online booking, may not work correctly.

Cookies used on this Website

Strictly necessary cookies

These cookies are required to provide the Website's core services to you and cannot be switched off.

  • Online appointment booking (Semble) — enables the online appointment booking system to function, for example holding your booking details during the process.
  • Live chat — enables the live chat widget to function, for example maintaining your chat session. The provider name will be listed here once finalised.
  • Basic website functionality (afcliniclondon.com) — for example remembering your cookie consent choice.

Analytics cookies

These cookies collect information, in aggregate, about how visitors use the Website, so we can understand and improve performance.

  • Google analytics distinguishes users and collects data on site usage and visitor behaviour.

Google Analytics privacy policy: https://policies.google.com/privacy

Note: exact cookie names should be confirmed once the booking and live chat tools are finalised, and this page updated accordingly.

How can I control cookies on my browser?

The means by which you can refuse cookies through your browser controls varies from browser to browser. Visit your browser's help pages for more information:

Chrome · Firefox · Safari · Edge

Will my data be used for advertising?

No. We do not use the Website to serve targeted advertising, and we do not share visitor data with advertising networks.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time to reflect changes to the cookies we use, or for other operational, legal, or regulatory reasons. Please revisit this page periodically to stay informed. The date at the top of this page indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of cookies, please email us at riyazkaba@afcliniclondon.com, or write to:

AF Clinic London

17 Kempshott Road

London, SW16 5LG

United Kingdom